$ cat ./positioning.txt
Custom AI automation for sales teams that already know what they're doing.
> We build lightweight automations around the tools you already use. No CRM migration. No bloat.
▸ Book a discovery call // 30 minutes. No pitch deck.
════════════════════════════════════════════════════════════════════════════════════════════════════════════════════════
▸ Notion
▸ Outlook
▸ SevDesk
▸ monday.com
▸ Gmail
▸ Google Workspace
════════════════════════════════════════════════════════════════════════════════════════════════════════════════════════
$ diagnose --sales-process
Your process is fine. The follow-up is where it leaks.
[01] Day 3
Leads fall off the table.
Nobody remembered to follow up. The prospect moves on.
[02] Silos
Every salesperson has their own system.
The process lives in heads, not in tools.
[03] Silence
The offer goes out. Then nothing.
Nobody chases, because nobody is sure whose job it is.
[04] Overkill
HubSpot feels like a sledgehammer.
You want the follow-up part solved, not a six-month migration.
$ run ./how-it-works.sh
Three steps. No replatforming.
your CRM
Notion · Pipedrive · HubSpot · monday · Airtable · Google Sheets
lead moved to stage 3
● PROCESSING
1xki
reads signals · applies rules · drafts · schedules
cold mail sent 3d ago · no reply → draft follow-up
your inbox
Outlook · Gmail
draft prepared, not sent
your weekly digest
Email · Slack · Teams
overdue leads surfaced Monday 8am
01
We map your process.
A short workshop. We look at how your team sells today. We do not rewrite it.
02
We build the automation.
Reminders, draft emails, status updates, weekly overview. Inside the tools you already use.
03
Your team stays in control.
Every email gets reviewed by a human. Nothing sends automatically. Ever.
$ ls ./artifacts/
Concrete artifacts. Not buzzwords.
artifacts/ — 6 items
01 Follow-up reminders tied to your funnel stages .automation
02 Outlook or Gmail drafts prepared, not sent .automation
03 Weekly overview of overdue leads in your inbox every Monday .automation
04 Status and date fields kept up to date in Notion or monday.com .automation
05 Offer follow-up timing based on deal size .automation
06 Handover notes from first call to proposal .automation
Draft · Not sentoutlook
Fromyou@your-company.comTom.huber@example-co.comSubjectFollowing up · proposal from April 14
Hi Mark,
quick follow-up on the proposal we sent on April 14. Have you had a chance to get aligned internally?
Happy to hop on a short call this week if anything is still open. Tuesday or Thursday afternoon works well on my side.
Best,
Prepared · Awaiting your approvalEditReview and send →
$ qualify --prospect
We only take on clients who already sell well.
We qualify prospects. If your process is chaotic, a tool will not fix it. Tell us no, and we will tell you no.
// yes · This is for you if
[+]You run a 10 to 50 person company with a real sales function
[+]Your process is structured, even if it lives partly in people's heads
[+]You use Notion, monday.com, Outlook, Google Workspace, SevDesk or similar
[+]You want automation that fits your stack, not a new stack
// no · This is probably not for you if
[−]You have not defined a sales process yet
[−]You are looking for a full CRM replacement
[−]You want a tool you install and forget
[−]You expect AI to write and send emails on its own
$ ./workflow --describe
We've run small companies. We know the difference.
Automation that helps looks nothing like automation that adds work. Every project starts with a discovery call. If we are a fit, we run a short workshop and send a fixed quote. If we are not, we will tell you.
[01]
Discovery call
30 minutes. We look at your process. No pitch.
[02]
Workshop
Half a day on site or remote. We map the leaks.
[03]
Fixed quote
One price. One scope. No creep.
[04]
Build + handover
Two to four weeks. Then your team runs it.
$ whoami
Two operators. Not an agency.
We started 1xki because SMB teams run on tools that never talk to each other, and the CRMs that promise to fix it want six months of migration and a rewrite. For every client we build a custom automation, fitted to their stack. No off-the-shelf product.
Moritz Lumetsberger
Founder and MD at rendersnek (high-end video, VFX, CGI) and FOOH.com (a platform connecting creators, studios and agencies with international brands).
Lorenz Kutschka
Ex-startup founder, full-stack developer, PhD in Agentic AI. Lives at the intersection of business and tech, always optimising workflows.
$ ./book-call
Book a discovery call.
30 minutes. No pitch deck. We look at your process and tell you honestly if we can help.
▸ Book a discovery call [esc to cancel]